Bitget Collaborates with Soccer Legend Messi to Launch a New Brand Promotional Video with the Theme #MakeItCount
Global leading cryptocurrency exchange and Web3 company Bitget has launched a new brand video in collaboration with internationally renowned football player Lionel Messi, marking the beginning of their second-year partnership and continuing the theme of #MakeItCount. This campaign aims to inspire everyone to surpass their limits, seize opportunities, and turn challenges into stepping stones towards success.
The new #MakeItCount 2024 video emphasizes the core values that Bitget and Messi value, including fearlessness, perseverance, the importance of building a strong foundation for any progress, and maintaining a positive mindset no matter what. The video showcases Messi’s determination to overcome adversity from childhood and continuously improve until achieving the goal of becoming the world’s football GOAT. Similarly, Bitget shares the same determination to improve every day. Bitget has transformed from an unknown platform established during the cryptocurrency winter into one of the top five global cryptocurrency exchanges.
Gracy Chen, the General Manager of Bitget, stated, “Messi’s story and Bitget’s growth remind us that great achievements are not achieved overnight but through persistent determination. In 2024, Bitget will continue the #MakeItCount movement and commit to encouraging individuals in the fields of football, cryptocurrency, or any other area to pursue extraordinary goals, as there is no dream that cannot be realized. We are delighted to work with Messi to bring cryptocurrencies to a larger global stage and promote the widespread application of cryptocurrencies and blockchain technology.”
To celebrate the release of the new video in collaboration with Messi, Bitget will hold a platform competition from January 23 to January 30, with prizes including $20,000 worth of BGB (Bitget’s native token) and tickets to watch the Miami International game at DRV PNK Stadium.
Following Messi’s new video, Bitget also plans to organize on-site football challenge events in emerging markets such as Latin America, Southeast Asia, and Turkey, as the local communities in these markets have a great passion for the application of football and cryptocurrencies. Additionally, the two parties will explore collaboration in the charity sector through Bitget’s educational program Blockchain4Youth, which aims to enhance the younger generation’s ability to embrace Web3 and blockchain technology while increasing their understanding of digital assets.
Bitget
MakeItCount
