BingX Partners with Chelsea FC to Become Official Training Wear Partner for Mens Team
Leading cryptocurrency exchange BingX has announced further collaboration with Chelsea Football Club. Starting from the 2024/25 Premier League season, BingX will transition from being a sleeve patch partner to becoming the official training kit partner for the men’s team.
To celebrate this milestone, BingX used custom-made drones to airdrop the training kits at Stamford Bridge Stadium, marking the beginning of their extended collaboration in a unique and cryptic style. This is the first time the BingX brand logo has been prominently displayed on the front of the training kits. The male players and coaching staff will wear these kits during all training sessions.
As BingX becomes the front-facing sponsor for the men’s team’s training kits in the upcoming season, it will gain increased exposure and enhance its brand awareness in the global sports industry, aligning the brand with the spirit of relentless pursuit of excellence. Just as football players train rigorously to reach their peak performance, BingX’s cryptocurrency traders achieve outstanding results through rigorous analysis and strategic trading. From the training ground to the trading floor, BingX empowers individuals who constantly strive to surpass themselves, together with Chelsea.
BingX will bring a series of exclusive benefits to its users and sports enthusiasts, including but not limited to Chelsea matchday tickets, VIP experiences, and exquisite co-branded merchandise. Additionally, BingX will launch an exciting trading competition, simulating the drone airdrop activity, to further engage the community through the concept of “airdrops.” Users can earn surprise airdrop rewards by daily check-ins and participate in more dynamic interactions.
Vivien Lin, Product Director at BingX, expressed her excitement about this upgraded collaboration, stating, “We are thrilled to further collaborate with Chelsea as the official training kit partner for the men’s team. This partnership highlights our shared relentless pursuit of excellence and innovation. We look forward to providing unique experiences and opportunities for our users and fans, working together to create a better future.”
Earlier this year, BingX embarked on a cross-industry collaboration, becoming the official sleeve patch partner for Chelsea Football Club. Driven by a shared passion and an endless quest for exploration, the two industry giants launched the “Empowering the Future” initiative. This strategic partnership signifies the joint efforts of these two industry leaders as BingX officially enters the sports and entertainment realm.
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Chelsea
